Blueprint series
Mastering marketing skills for career excellence
Strategy only goes so far without the skills to execute it.
Blueprint is the hard skills series – practical and built specifically for the technical demands of legal marketing. For marketers ready to sharpen every tool in their arsenal.
Courses
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B01. To Pitch or Not To Pitch
CourseLeverage our best practices to confidently decide whether to pitch or not.
$39.99
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B02. The No-Go Conversation
CourseMaster key techniques to approach difficult No-Go conversations with confidence.
$39.99
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B03. The Go Pitch: What It Takes to Win
CourseDiscover the essential preparation elements that lead to a winning pitch.
$39.99
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B04. The Go Pitch: Positioning the Right Team
CourseDevelop the skills to choose the right team for a successful pitch and position yourself as a critical contributor to the firm's success.
$39.99
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B05. Bridging Brand and Value
CourseDiscover how legal marketers can influence pricing strategies by enhancing lawyer and firm value.
$39.99